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Rocktown Adventures

Rocktown Adventures

Rocktown Adventures | Stand-Up Paddleboard

Gear Up. Head Out

Rocktown Adventures is a specialty outdoor retailer and outfitter. We kayak. We canoe. We stand-up paddleboard. We hike. We backpack. We ski. We snowshoe. We camp. We embrace an active outdoor lifestyle and want to take our passion for outdoor recreation and use it to help you find yours. We carry top of the line equipment from name brands that excite your outdoor passions and have experienced staff that love to share their enthusiasm for the outdoors. There is an abundance of recreational assets waiting to be discovered by YOU!

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Hours of Operation

*Available by appointment on Monday and outside normal hours

MONDAY:	CLOSED
TUES-FRI:	10AM-6:30PM
SATURDAY:	10AM-5PM
SUNDAY:	11AM-5PM

Located in Rockford, IL

(815) 636-9066
313 N. Madison Street

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Latest from Rocktown

Wonderful Winter Sale!

Based on registrations for our winter classes despite the lack of snow, we know there are a TON of winter enthusiasts out there! Winter is here now, and we have a deal for you that will help you #enjoywinter. Yes, we said “Enjoy Winter!”. For...

The Wisconsin Fishing Expo is Back!

The largest consumer fishing show in the Midwest with 20,000 attendees visiting the Alliant Energy Center in Madison, WISCONSIN is back This year’s Wisconsin Fishing Expo takes place Feb 24 – Feb 26. This annual event promotes the sport of...

2023 Chicagoland Sports, Travel, & Outdoor Expo

While the Weather Outside Does Not Lend Itself to Open Water, the Action Heats Up Indoors! 2023 Trade Show Season is Upon Us… As we head into Trade Show Season, join us at the Chicagoland Sports, Travel, & Outdoor Expo for the latest...

rocktownadventures

If you like to get a line wet, mark you calendar f

If you like to get a line wet, mark you calendar for May 20 for the Midwest Kayak Fishing Sympoisum at Olson Lake at Rock Cut State Park. Demo paddles and various seminar topics on tap that will help you enjoy your time on the water. Tips and tricks to help beginners and experienced kayak anglers alike. More info coming soon!
#gearupheadout #kayakfising #kayakbassfishing #kayakfishingclass

It is Spring! At least according to the calendar!

It is Spring! At least according to the calendar! Thinking of warmer days ahead, and scenes like below. Speaking of which, we have events on our calendar for the upcoming paddle season thru July, with the rest of the season live by end of the week. To see what adventures we have in store visit our event calendar at www.rocktownadventures.com/events.
#gearupheadout #paddleseason #kayaking #paddlethe815

In a little less than two months we will be gettin

In a little less than two months we will be getting off the Appalachian Trail. This spring hitting the trail thru New York. Adventure awaits! We've got one spot left.
#gearupheadout #backpackingtrip #backpacking #ospreypacks

The long, winding road of winter is about to come

The long, winding road of winter is about to come to an end. And with it, so goes the apparel. Time to get ready for spring and paddling season. Thru this Sunday, all winter shirts, jackets, pants, and fleece are 70% off. Yes, 70% off! You never see apparel designed to perfrom when you need it to at these prices. If shopping online use code winter70. Stop by and get it while the getting is good. After Sunday it is gone!
#gearupheadout #winterclearance #trailtotavern

We are ready for the parade, are you? Stop by to s

We are ready for the parade, are you? Stop by to say hi. And take advantage of 50% off all winter apparel.
#gearupheadout #stpaddysparade #riverdistrict #downtownrockford

If you are interested in taking in scenes like thi

If you are interested in taking in scenes like this during paddle season, now is a great time to start the process. First Demo paddles will be first weekend of May, weather permitting.
#gearupheadout #paddleseason #kayaking

March means spring is coming, and with it the time

March means spring is coming, and with it the time to get ready for paddling season. If looking to upgrade your paddling experience, start with the paddle, often overlooked in comparison to the kayak but equally important, if not more so! Can't wait to break this one out on the water. You can find this game changer on our webiste at https://rocktownadventures.com/products/aquabound-stingray-carbon-posi-lok/ .
#gearupheadout #kayakpaddles #aquabound #kayakseason #livetopaddle

We get a decent amount of customers asking about t

We get a decent amount of customers asking about the longest cross country ski race in North America, so here is the 2023 #americanbirkiebiener thru some pics! Not a lot of snow here made for tough conditions.....for my body. But managed to get from Cable to Hayward as did the rest of my crew!

Day starts off with a 5-530 wake up. Drive anywhere from 30 - 45 minutes depending on traffic to the skier drop off where you catch a bus to the start. Navigate the start area, find a porta john, get your gear on, and get to the starting pen. Enjoy 4- 5 hours skiing over rolling hills in the woods and wondering "Why the $#@% did I sign up for this!". I am tired and want a cold beer. And a sandwhich. Make it to Lake Hayward and know you have it just about done. Only 2.8 Km to go. One last climb over the Birkie Bridge and you get to ski down Main St. in downtown Hayward to 1000's of cheering and well lubricated spectators. Instant energy! Change out of your ski clothes, enjoy a beverage, and forget what you just went through. And get ready for next year! The feeling you get after the race is undescribable. You cannot buy it. You have to earn it. And once you get it, you want more of it. Enjoy stories with your friends over what you all encountered over the course of the race. The stories are priceless. You never know what you will see on the trail!

There are mutliple race distances over the course of #birkieweek. You don't have to ski 55 Km! There are also a lot of great places to ski within 2 hours of Rockford that offer great vistas you can only get to on skis. When we get snow locally, we are lucky that we have 4, count'em, 4 locations to ski.

Our goal is to teach you the basics and inspire you to take in scenes you can only get to on skis! If you ever have any questions on how to get involved with the #birkie or any other races in the Midwest, or other places to #enjoywinter, we are here to help. You can learn from our mistakes! There were plenty of them when we first got involved with the Birkie.

Looks like 6" is coming Friday. Don't put your skis or snowshoes away quite yet!
#gearupheadout #livetoski #birkiefever #getoutside #trysomethingnew

It’s #birkieday! Hope to be over that bridge aro

It’s #birkieday! Hope to be over that bridge around 130 or so. A true outdoor adventure bucket list event awaits!
#gearupheadout #livetoski #hayward

To everyone looking forward to skiing over this br

To everyone looking forward to skiing over this bridge in downtown Hayward on Saturday, best of luck! You got this! Hopefully I will get my chance at a shot ski with the @39KClub. Done one every year since 2010! Around 20 Rockford/Stateline area skiers will be up there. If looking to stock up on apparel or wax for the @americanbirkiebeiner race, all winter apparel is 50% off and wax supplies 20% off.
#gearupheadout #livetoski #birkiefever #fischerskis

One week from today will be the last day of the #w

One week from today will be the last day of the #wisconsinfishingexpo. The largest fishing consumer show in Wisconsin runs Friday Feb 24 - Feb 26. Great line up of speakers and everything you need for a fishing trip under one roof. We will have the latest from @nucanoekayaks on display along with some accessories to help you enjoy your time on the water. For more info or to purchase tickets please visit https://wifishingexpo.com/.
#gearupheadout #kayakfishing #fishingshow #kayakbassfishing

Not sure if we have enough snow to groom trails (a

Not sure if we have enough snow to groom trails (although more coming!) but definitely enought to ski! Cross Country Ski and Snowshoe rentals are available tomorrow for those starting their weekend early! I'm crossing my fingers I can start mine early! 😀
#gearupheadout #crosscountryskiing #snowshoeing #enjoywinter

Don't put that winter gear away quite yet! Forecas

Don't put that winter gear away quite yet! Forecast right now calling for 4 inches (we know how that can change!) on Thursday. Getting outside is great for the mind, body, and soul and snowshoeing is a great way to #enjoywinter.

For more info or to register for our Snowhike Feb 18 please visit http://bit.ly/35GotAX. You get a full refund if Mother Nature does not cooperate.
#gearupheadout #winteriscoming #getoutside #snowshoehike

Felt great to get the skis on!

Felt great to get the skis on!

Looking forward to being back at the Chicagoland F

Looking forward to being back at the Chicagoland Fishing, Travel & Outdoor Expo - Schaumburg, IL after a two year hiatus due to you know what. Show starts at noon tomorrow and runs thru Sunday. For more info on what you can find (anything you need for fishing!) or to purchase tickets please visit https://sportshows.com/. If going to the show stop by booth B2. You can see what we have on display below!
#gearupheadout #fishingshow #kayakfishing #kayakbassfishing #bonafidekayaks #nucanoekayaks #oldtownkayaks #perceptionkayaks

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