Rocktown ADventures Blog

If you’ve been thinking about getting into kayaking, whether for paddling or fishing, there’s no better way to learn what fits you best than getting on the water. Join us for our upcoming Demo Paddle Days at Rocktown Adventures on May 9 and June 13. If our schedule does not meet with yours, we also […]

April 6, 2026

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We have a deal for you that will help you #enjoywinter. Yes, we said “Enjoy Winter!” Gear Up during our Winter Wonderful sale going on from Feb 6 – Feb 22. All winter apparel is 50% off with select apparel and select Oboz hiking shoes at 70% off. The performance, fit, and craftsmanship of our […]

January 30, 2026

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The breadth of knowledge and assortment of equipment all under one roof makes visiting a trade show a one-stop shop for your needs. The breadth of knowledge and assortment of equipment all under one roof makes visiting a trade show a one-stop shop for your needs. Rocktown Adventures will exhibit at two fishing shows this […]

January 6, 2026

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The holidays are the perfect time to share the joy of adventure—and Rocktown Adventures is making it easy to save on the gear that gets you outside. During our Holiday Sale, going on from Nov 15 – Dec 24, enjoy 25% off all items storewide, with the exception of kayaks and motors. (Take advantage on […]

November 5, 2025

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While more than half of summer is in the rearview mirror, there’s no better time to gear up for adventure than right now as our Summer Sale is officially on! Whether you're a seasoned paddler, weekend hiker, or just looking to explore the outdoors more, we’ve got what you need to make memorable outdoor experiences […]

August 6, 2025

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Date: April 19th, 2025 Time: 1pm–5pm CST Location: Rocktown Adventures313 N. Madison St., Rockford, IL Reuse. Recycle. Repurpose.  Words that resonate with Earth Day. They also resonate with our personal ethos. Our building was vacant for a few years. The previous commercial use of the building was a printing company. We repurposed the space into […]

April 3, 2025

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Do you enjoy hiking? If you do, we have an event for you! The Oboz Trails for Trees Challenge. Since Oboz’s very first pair of hiking boots were sold back in 2007, they’ve been planting trees for every pair sold. Now, about this friendly challenge that plants trees: You’re invited to hike as many trails […]

March 12, 2025

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Got an itch for some winter fun? We can help you scratch it and keep some “scratch” in your pocket with our Winter Clearance Sale. Save 50% on all winter apparel and 20% on all winter hiking boots, snowshoes, and cross-country ski equipment through the month of February.  From active pursuits like running and skiing […]

February 4, 2025

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The breadth of knowledge and assortment of equipment all under one roof makes visiting a trade show a one-stop shop for your needs The breadth of knowledge and assortment of equipment all under one roof makes visiting a trade show a one-stop shop for your needs. Rocktown Adventures will exhibit at two fishing shows this […]

January 10, 2025

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Make your list, check it twice, then visit us at Rocktown Adventures and get something nice! On land, water, or snow, we have you covered from head to toe! Details on how we can make your holidays merrier are below. Not sure what to get the outdoor enthusiast on your list? We are here to […]

November 7, 2024

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Time to move out the old so we can bring in the new! Now is a great time to be in the market for a kayak. While supplies last you can find select 2024 model year and earlier kayaks on sale at 15%-20% off. Top of the line quality kayaks at these prices do not […]

October 11, 2024

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We opened our doors on November 1, 2014. I remember the week leading up to our opening well. Which is kind of surprising since I have three teenagers and can barely remember what day of the week it is! Due to circumstances out of our control, we had 4 days to turn a vacant former […]

October 2, 2024

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School is back in session which means one thing – fall is coming – and with it the best paddling weather of the year! A little cooler, crisper, and more colorful. Sign up for a trip during our Fall Paddling Series to enhance your skills, meet like-minded people, and enjoy some time on the water! […]

September 5, 2024

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August 23 – September 1 Celebrate Summer and the Great Outdoors during our Summer Savings Event! Good gear leads to good experiences and we have gear to help you create awesome outdoor memories. –20% off NRS products including Inflatable SUPs and PFDs –40% off all Summer Apparel from Outdoor Research, prAna, Ex Officio –40% off […]

August 16, 2024

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A year ago, when writing a post about our summer sale, we were lamenting the LACK of rain. Mother Nature sure is making up for last summer! Regardless of the type of weather you prefer, get your dose of Summer Fun during our Swing Into Summer Sale, from July 19–31, 2024. 25% off all Oboz Hiking […]

July 12, 2024

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Hours of Operation

Available by appointment on Monday's and outside hours of operation.

Monday: CLOSED
Tues-Fri: 10am-6:30pm
Saturday: 10am-5pm
Sunday: 11am-5pm

Located in Rockford, IL

313 N. MADISON STREET

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