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#OptOutside This Black Friday 2019

Friday, November 29, 2019 @ Severson Dells


We are closing our doors this Black Friday for the fifth time & deciding to #OptOutside

Spending time outdoors with family and friends this Black Friday is more important for us at Rocktown Adventures – the stores are not going anywhere. Do the same and join Severson Dells and us as we host a nice hike at...you guessed it – Severson Dells – because after Turkey Day, we could all use some outdoor exercise! 🙂

This is a leisurely 1-1.5-hour hike – kids encouraged to attend – exploring Severson Dells. We will meet at 10:30am on November 29th. Parking and restroom facilities are available. Besides the great scenery and company, we are offering a discount on any purchase if you choose to #OptOutside. And it does not need to be with us! We are all about getting people to enjoy the outdoors. Period. But we would like you to join us!  

#OptOutside this Black Friday | Rocktown Adventures
#OptOutside this Black Friday | Rocktown Adventures
#OptOutside this Black Friday | Rocktown Adventures

To get a bonus discount, all you have to do is take a picture of yourself doing anything outside on November 29, post to social media and tag Rocktown Adventures. Easy peasy. Your reward for choosing to #OptOutside this Black Friday is 10% off ANY purchase you make that weekend, November 30 & December 1. Discount is in addition to any sales we are having – That is 10% off ANY purchase.  

Should you decide to join us for the #OptOutside hike, wear your best shoes you own suitable for hiking. Dress in layers so you can remove and add clothing as your body temperature dictates – once we get moving, you will warm up a bit. Something to drink and a light snack is suggested. Rain gear, if Mother Nature calls for it. If the weather is ugly, we will make a decision the morning of Friday, November 29.  

While there is no charge for this #OptOutside event, it helps to have an idea of a head count. Please call us at (815) 636-9066 or sign up online to #OptOutside this Black Friday. Plenty of time to shop still!

Happy Thanksgiving to one & all!  


Friday, November 29, 2019 @ Severson Dells


Rocktown Adventures

Rocktown Adventures is a specialty outdoor retailer and outfitter. We embrace an active outdoor lifestyle and want to take our passion for outdoor recreation and use it to help you find yours.

Hours of Operation

Available by appointment on Monday's and outside hours of operation.

Monday: CLOSED
Tues-Fri: 10am-6:30pm
Saturday: 10am-5pm
Sunday: 11am-5pm

Located in Rockford, IL

313 N. MADISON STREET

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